It’s always fun to bag a freebie. One of the perks about working in the National Magazine Company building is the regular press parties held in the presentation rooms of Good Housekeeping. At least three days out of the working week PRs will set up shop to ‘inform’ us lucky journos about the launch (or re-launch) of anything from broccoli – last week the folks for Tenderstem Broccoli treated us to yummy salads and soups inspired by their delightful bunches of green veg – to Scholl foot products.Each time we get goodie bags full of products and of course a press release, which to be honest we may or may not read. Although in a weird twist on buyer’s remorse I always endeavour to write a follow-up thank you email and try not to take advantage of their offers of extra products – even the basic Scholl press bag will see my feet given the VIP treatment for a good six months!
Today we got a visit from the girls from Durex. Yep, they be the condom people. But as I learned today they are sooo much more than that. They were advertising the new Durex Play range – complete with vibrators, stimulation rings for both lads and ladies, cherry-flavoured lubricants and massage gels and oils (that even contain skin-friendly Vitamin E) – and just to shake things up a bit more they had bartenders on hand to make us chocolate martinis as well as serving fresh strawberries and chocolate fondue. At 11.30am such treats were truly wicked.
If only every launch was as pleasurable.
For those of you interested in seeing the new Durex range (Oh come on, you know you are!) check them out online at www.durex.com
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